What does breadcrumb in Google Search Console tell us? The Breadcrumbs Banner Design report in Google Search Console was rolled out in September 2019. This breadcrumb report helps website owners fix any issues that may be preventing breadcrumbs from showing in the SERPs. And, any website owner can understand the issues with implementing structured data. You add the code to your site, but it still doesn't show up in the SERPs. Advertising Continue reading below Banner Design Fortunately, Google did all the work for us. After adding the code to your website, go to Google Search Console > Improvements > Breadcrumb to check for errors. The report will include all breadcrumb structured data errors and the number of affected URLs.
In the new Google Search Console, this is what you'll see: breadcrumbs google search console In the old version of Google Search Console, you Banner Design used to see something like this: google search console structured data How to fix breadcrumb in Google Search Console? Advertising Continue reading below Whatever breadcrumb structured data you Banner Design used (local business, blog posts, author, organization, etc.), this report has something for you. Breadcrumb structured data tags your pages to tell search engines what information to display to your users. This is the hierarchy within your site. This breadcrumb report will tell you what to check if they are not showing up in the SERPs.
Breadcrumbs on your site have been shown to help improve organic traffic. A luxury real estate site saw its organic traffic increase by 33% in the first year. And Banner Design another local business increased page views by 71% in just one year. Even though structured data is not a ranking factor and your site will not lose rankings if you leave these errors in, it is better for the user experience to fix these errors. To fix breadcrumb structured data in Google Search Console, you'll Banner Design want to analyze each error individually. You can use the Structured Data Testing Tool to help troubleshoot these errors. Advertising Continue reading below Take the example above. This site has 899 pages with 1,772 hentry errors. google search console structured data hentry errors